Entertainers, not educators? Social media influencers and risk communication in outdoor travel26 Jan 2026·Cornell, Samuel,Piatkowski, Timothy,Brander, Robert,Peden, Amy E.· 0 min readDOITypeJournal articlePublicationJournal of Outdoor Recreation and Tourism, 53 100998, 1-10Last updated on 12 Nov 2026 ← Platforming performance enhancing drugs: how social media is used to promote the enhanced games 27 Jan 2026The influence of social media on outdoor risk-taking behaviours: understanding the role of social norms, intentions, and perceptions among Australians 25 Jan 2026 →